Allison spent nearly 23 years as president and CEO of the Heart O’ Texas Fair and Rodeo, where he significantly expanded operations and the Houston livestock exhibits, advanced agricultural education programs and transformed it into a thriving year-round multi-event venue — an evolution that mirrors National Western’s own trajectory. Prior to that, he oversaw livestock exhibits at the Houston Livestock Show, one of the largest events of its kind.

Raised in West Texas, Allison’s lifelong connection to agriculture began with 4-H and youth rodeo competitions. His father, a county extension agent, instilled in him a passion for agricultural education and youth development. A proud graduate of Texas A&M University, he holds a Bachelor of Science in agricultural economics and a Master of Science in agriculture.

Wes Allison joined the National Western Stock Show as President and CEO in May 2025. “The National Western Stock Show is a pillar of agriculture and Western heritage, and I am honored to join this legendary organization,” says Allison. “With new facilities and a bright future ahead, I look forward to expanding our impact, growing our programs and ensuring this institution continues to thrive for generations to come.”