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New Opportunity for WSSA Members

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SHARE YOUR STORY: I LEFT A LEGACY BECAUSE…

Share Your Legacy Story!

Our campaign has been graced with the generosity of hundreds of donors. They’ve given for many reasons, but one seems to be universal: In supporting a new home for the National Western, they feel that they’re helping preserve the Western legacy that the iconic Stock Show represents.

The idea of legacy can mean different things to different people – it can be personal; it can relate to family, business, or avocations; it can apply to the entire region and the ethos of hard work and creativity that has built and sustained the West. We would like to share your take on legacy as well as what motivated you to contribute.

We’re collecting quotes and anecdotes from our donors as to why legacy is important to them. So please tell us: Why did you support the campaign? What does “legacy” mean to you?

Please take a few moments to email your thoughts to Angela Lieurance, our campaign director, at alieurance@nationalwestern.com. We’ll share them on this website, in Pete Coors’s monthly Campaign Roundup, on social media, and at the campaign’s headquarters at the Stock Show in January.

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Branding Walls Program
Legacy Brick Program
View a collection of photos from the 2022 Stock Show

Special Opportunities

Purchase a Legacy Brick

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Women in Agriculture

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Branding Walls

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Families of the West Portrait Gallery

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Heritage Horseshoe Program

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Companies of the West

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THE CAMPAIGN FOR THE NATIONAL WESTERN STOCK SHOW

The $100 million Honoring the Legacy campaign will provide support for the new National Western Center, one of the nation’s most ambitious urban renewal projects. The National Western Center will not only provide a home to the incomparable National Western Stock Show for the next 100 years, but also will expand and enhance this regional asset into a world-class hub for agriculture, education and innovation.

OUR HISTORY
FUTURE VISION
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Brand New Facilities
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Projected Annual Attendance
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Projected Annual Economic Impact

The National Western Stock Show, established in 1906, is the premier livestock, rodeo, and horse show in the nation, serving agricultural producers and consumers throughout the world. A 501(c)(3) charitable organization providing education in agriculture, including college and graduate level scholarships in agriculture and veterinary medicine for practice in rural areas.

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LEARN MORE ABOUT THE LEGACY

The Center

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The Future

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BUILD THE FUTURE WITH US

INVEST IN THE VISION AND BE A PART OF
HONORING OUR LEGACY AND BUILDING OUR FUTURE

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